Client & Services Delivered
Clients: Various
Industries: Coaching, Education, Healthcare, Health & Wellness, Psychotherapy, Event & Wedding Planning, E-Commerce, Retail, Food & Beverage, Restaurants, Hospitality, Professional Services, Finance, Accounting, Legal, Real Estate, SaaS, Technology
About: Example clients – Coaches that provide services in the following areas: nutrition and fitness advice, physical and mental health therapy, overall well-being coaching + various other niches
Platforms / Tools Used:
- Ad Campaigns: Google Ads, Meta Ads, TikTok Ads, Pinterest Ads, LinkedIn Ads
- Web & Ads Analytics: Google Analytics, Google Tag Manager
- Analytics Data Visualization: Looker Studio
- Graphic Design: Canva, Adobe Photoshop
Services Delivered:
- Paid ad campaigns strategy formulation and implementation
- Creation, management, reporting, and optimization of ads
- Web and ads analytics – data analysis and visualization
Outcomes & Results
Brand Recognition
Social media advertising and paid ad campaigns resulted in improved brand awareness and recognition.
Lead Generation and Increase in Client Acquisition
Ad campaigns resulted in >40% increase in the number of leads generated monthly, which subsequently increased the number of client acquisitions and revenue.
Ad campaigns also helped to generate partnerships and working relationships with 200+ partner organizations and 60,000+ customers across North America annually.
High ROAS (Return On Ad Spend)
Within 2 months, the combination of ad campaigns (Google Ads, Meta Ads, TikTok Ads) generated 10.5 million impressions, reached 1.5 million people, and resulted in 93,000+ link clicks, with $0.56 ad spend per result. This signified a high ROAS, as the total revenue (sales amount) was 12x the overall ad spend.
Sample Work
