Client & Services Delivered
Client: Geoffrey the Butler
Industry: Cleaning Services
About: A luxury lifestyle brand and company that provides residential & commercial cleaning, laundry, and concierge services
Platforms / Tools Used:
- Web Development: WordPress
- E-Commerce: Shopify
- Graphic Design: Adobe Photoshop, Canva
Services Delivered:
- Full website review to propose a set of recommendations for improvement
- Website re-design and modernization
- Creation of new webpages to introduce new services
- Brand and business expansion & growth strategy
- SEO consulting and execution of SEO improvement strategies
- Integration of various functionalities (online booking system, gift cards) into WordPress website
- Graphic design of gift cards
- Creation and setup of online store on Shopify
Outcomes & Results
Modernized “Look and Feel” of the Website
Website re-design provided a fresh new look and modernized user interface (UI) that was responsive and easy to navigate.
Introduction of New Online Capabilities and Features
The integration of various functionalities into the website provided website visitors with the ability to book services online, order and send gift cards to others, and utilize the promotional coupons for services.
Diversification of Revenue Streams
Brand and business expansion & growth strategy resulted in the re-branding of the company as a luxury lifestyle brand (with specific target audiences), and the creation of an online store to sell private label line of products. This provided a diversification of services and revenue streams, in addition to the core cleaning, laundry, and concierge services.
Sample Work
